Finding an attorney with a good reputation reassures legal consumers that they’re heading down the right path. Whether accurate or not, shoppers who choose highly-rated products or services begin to feel a whole lot better about their situation. Even before you’ve begun working, your positive reputation can start building loyalty with a potential client. As he or she learns more about you, it can start to feel like the solution to the problem at-hand is just a call or click away. Savvy marketers know how to make the most of psychological behavior without being dishonest or unethical. They use their reputation to their advantage and build their businesses on a vision of what could be. Read More