With the proliferation of blogging, lawyer performance review websites and social media, a disgruntled client or angry colleague can do a lot more damage a lot faster—and spread it far more widely. Whether lawyers blog or participate in social media themselves, they still need to be aware that others’ online activities may affect their reputations. They need to know how to respond if and when negative comments are made about them and how to counteract such negativity. Similarly, lawyers must monitor what marketers, search engine optimization consultants and others are doing online in their behalf. All information posted about you and your practice must be correct, and comments and links must be genuine and relevant. Read More
